Horizon Bank

Performance Marketing for Horizon Bank

Summary

Industry

eCommerce

Results

+90% Revenue YoY

+50% Paid Media Revenue

20% ROAS Improvement

We crafted a full SEM acquisition strategy across organic and paid media channels. Starting with a technical website migration with performance at the forefront.

Horizon Bank faced the challenge of modernizing its digital presence to stay competitive in an increasingly digital banking landscape. With growing customer expectations for seamless online experiences and more sophisticated competitors, Horizon Bank needed a fresh approach to its digital marketing strategy to boost visibility, attract new customers, and retain existing ones.

Our approach included:

We collaborated closely with Horizon Bank to create a robust, multi-channel digital marketing strategy that focused on driving both customer acquisition and engagement.

PPC Optimization

We conducted an in-depth analysis of Horizon Bank’s current paid search campaigns and identified key opportunities to optimize targeting, ad copy, and bidding strategies. We refined their PPC campaigns, ensuring they reached the right audience with relevant and compelling messaging.

PPC Optimization

We conducted an in-depth analysis of Horizon Bank’s current paid search campaigns and identified key opportunities to optimize targeting, ad copy, and bidding strategies. We refined their PPC campaigns, ensuring they reached the right audience with relevant and compelling messaging.

PPC Optimization

We conducted an in-depth analysis of Horizon Bank’s current paid search campaigns and identified key opportunities to optimize targeting, ad copy, and bidding strategies. We refined their PPC campaigns, ensuring they reached the right audience with relevant and compelling messaging.

PPC Optimization

We conducted an in-depth analysis of Horizon Bank’s current paid search campaigns and identified key opportunities to optimize targeting, ad copy, and bidding strategies. We refined their PPC campaigns, ensuring they reached the right audience with relevant and compelling messaging.

The Results

Each element of our strategy was designed to boost brand visibility, engage customers, and drive conversions. Here's how our efforts made a tangible impact:

90%

Increase In Revenue

40%

Increase In Paid Media Revenue

120%

Increase In Organic Search Traffic

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E-commerce

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+30% PPC Revenue YoY

BookShelf Marketplace

The strategy focuses on optimizing the user experience, increasing traffic, and driving sales through targeted digital marketing campaigns and robust technological solutions.

E-commerce

Performance Marketing

+30% PPC Revenue YoY

BookShelf Marketplace

The strategy focuses on optimizing the user experience, increasing traffic, and driving sales through targeted digital marketing campaigns and robust technological solutions.

E-commerce

Performance Marketing

+30% PPC Revenue YoY

BookShelf Marketplace

The strategy focuses on optimizing the user experience, increasing traffic, and driving sales through targeted digital marketing campaigns and robust technological solutions.

Innovation

Efficiency

Partnership

Transparency

Precision

Transparency

Precision

Partnership

Efficiency

Innovation

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